Privacy Policy
Effective Date: 1 January 2026. This Privacy Policy explains how eyeballbrewing.co.uk ("we", "us", "our") collects, uses, and protects personal data. We are a UK-based affiliate website covering European betting sites. This policy is provided under the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
1. Information We Collect
We may collect the following types of information:
- Contact details such as name and email address when you contact us or subscribe.
- Technical data such as IP address, browser type, device information, and operating system.
- Usage data such as pages visited, time spent on pages, referral source, and click behaviour.
- Cookies and similar tracking technologies as described in our Cookie Policy below.
2. How We Use Information
We use the information we collect to:
- Provide and maintain the website and its features.
- Conduct analytics to understand how visitors use the site and improve user experience.
- Track affiliate referrals to betting and casino partners for commission purposes.
- Respond to enquiries and communicate with you.
- Comply with legal obligations and protect our rights.
Legal bases under UK GDPR may include your consent, legitimate interests, or the need to perform a contract.
3. Cookie Policy
We use cookies and similar technologies to collect information and improve your experience. Types of cookies used include:
- Strictly necessary cookies — required for basic site functionality.
- Analytical/performance cookies — help us understand how visitors use the site.
- Affiliate tracking cookies — used to track clicks and conversions to partner betting and casino sites.
- Functional cookies — remember preferences to enhance your visit.
Where required by PECR, we ask for your consent before placing non-essential cookies. You can opt out at any time by adjusting your cookie preferences or browser settings. Disabling cookies may affect site functionality.
4. Third-Party Links
Our website contains links to third-party casino and betting sites, affiliate networks, and other external services. We do not control their privacy practices and are not responsible for their content or data handling. We encourage you to review the privacy policies of any third-party sites before providing personal data.
5. Your Rights
Depending on your location, you may have the following rights:
- UK GDPR / EU GDPR: access, rectification, erasure, restriction of processing, data portability, objection to processing, and withdrawal of consent. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).
- CCPA (California residents): right to know, access, deletion, and opt-out of the sale or sharing of personal information. We do not sell personal data.
To exercise any of these rights, contact us using the details below.
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this policy, including legal, accounting, or reporting requirements. Analytics data may be retained in aggregate or pseudonymised form for up to 26 months. Enquiry emails are generally retained for up to 24 months unless a longer period is required.
7. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at